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The Last S in SaaS

2026-08-07

I recently read:

It's that last S in SaaS that builds the moat around companies like this. Even if you can make the Software, it's on you to provide the Service as well if you go that route.

This is true but as soon as the service degrades the value prop tumbles.

We are replacing a SaaS app north of 30k EUR because the S (what we are paying for) is bad. The company is not growing fast enough anymore to be a glittery startup → now we are not an interesting customer anymore.

The Last S in SaaS | Felix Becker